Just Some Of The Key Benefits To Owning an Online Community Website
- Let's prospects come to you (instead of chasing leads).
- Directs visitors to your harder-to-find personal website from your easier to find community site.
- Provides highly responsive targeted leads (not hit and miss as many other advertising channels do).
- Makes it easier for you to get high rankings in the search engines which is important as more and more home buyers start their housing search online.
- Positions you as an expert; A trusted "authority" in your community.
- Better ROI for your advertising dollars versus most offline methods that are blanket or "interruption" based advertising.
- Builds you a database of leads as more and more prospects join the community.
- Constantly be at the "front of mind" for those who LIVE in your chosen community and those who are looking into that region. Your name can become "branded" as the Realtor for that area.
- Own a web property that helps generate leads and repeat traffic (ie: puts profits in your pocket) versus a general information page ... a mistake all too common among real estate professionals.
- Profit from the listings of other realtors. Thanks to Reciprocity, every listing is YOUR LISTING, regardless of if you were the listing agent. It's YOUR contact information (for any listing) that the consumer sees which dramatically changes your referral commission opportunities.
- Use the community for surveys, feedback and market research. Post a survey or announce one to community members from time to time and get a better feel for their needs and wants. (This information alone is a valuable tool for increasing your commissions).
- Easily engage with your audience: online (at the community), by email or even by mail (physical newsletter).
- Puts you ahead of over 94% of your competition who aren't making strategic use of the internet.
- Limited quantity We only roll out a limited number of community sites and never 2 in the same area, so make sure you get one before your competition does.
- Build an asset that you can sell or create referral partnerships with for ongoing income... even after you stop selling!
Find out more about how bait sites work »
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